About Me...
My name is Shyamala Prayaga and I am a resident of Hyderabad, India and a User Experience Evangelist with a track record in defining, designing and delivering great user experiences for Rich Internet Application, Websites (Internet and Intranet) and Mobile Applications. My area of expertise are
Secondary Expertise
I worked on multiple domains like Banking & Finance, Travel & Hospitality, Ecommerce & Mobile Commerce and Media. I have working experience with Agile (XP, Scrum) methodology for software development.
I bring experience working with both product as well as service based companies. Some of the companies which I served includes Ed-Ventures, AOL (America Online Pvt Ltd), MindTree Consulting, Yodlee Infotech Pvt Ltd and Kony Solutions.
Education
Certifications
- UI Development using web standards (HTML 5, XHTML, CSS 3, JavaScript and JQuery)
- UI development using UI frameworks like Adobe Flex and Isomorphic SmartClient
- DOM Scripting
- Server Side Scripting using PHP 5
- Conducting Usability Testing for Mobile, Web and Desktop Apps
- User Research (Persona, Survey, Focus Group, Direct Interviews, Eye tracking and Ethnographic Research)
- Information Architecture (Card Sorting, Organization schemes etc)
- Delivering Visual Design and Interaction Design, with a focus on communication hierarchy using layout, color, typography, proportion, iconography, photography, motion/rich media, and brand
- Developing Cross Browser and Cross Resolution based, High and Low Fidelity Prototypes
- Accessibility (WCAG, Section 508)
Accessibility Testing - Designing tools (Adobe Photoshop, Adobe Fireworks, Adobe Flash (ActionScript 2.0 and 3.0), Adobe illustrator)
- Wireframe tools (Axure, Omnigraffle and Visio)
- Designing and delivering cross-platform (iPhone, iPad, Android, Android Tablets, Blackberry, Blackberry Tabets and Symbian) mobile user experiences
- Writing Style Guides, Brand Manuals and UI Guidelines
- Search Engine Optimization (SEO)
Secondary Expertise
- Android Application Development using Android SDK
- iPhone Application Development using iPhone SDK (Objective C)
- Conducting Workshops and Trainings
- Speaking in Conferences, Seminars and Bar camps
- Conducting Interviews
I worked on multiple domains like Banking & Finance, Travel & Hospitality, Ecommerce & Mobile Commerce and Media. I have working experience with Agile (XP, Scrum) methodology for software development.
I bring experience working with both product as well as service based companies. Some of the companies which I served includes Ed-Ventures, AOL (America Online Pvt Ltd), MindTree Consulting, Yodlee Infotech Pvt Ltd and Kony Solutions.
Education
- Masters in Business Administration (MBA) from Northern California University
- Bachelors of Engineering (Computer Science) from AMIE, Kolkata
- Diploma in Civil Engineering from Rajiv Gandhi Technical University, Bhopal
Certifications
- Post Graduate Diploma in Computer Education (PGDCA)
- Diploma in Web Technologies
- BrainBench Certified Web Developer