I am a self-driven user experience evangelist with 20 years of experience designing interactions for mobile, web, desktop application.

I have extensive experience conducting both qualitative and quantitative user research and provide design recommendations based on the user research data.

From the last 5 years, my focus has been more on voice or multimodal speech interface for Home Entertainment, Home Automation, Automotive and Wearables.

What I do?

Interaction Design

16 years of experience designing interactions for complex interfaces for business intelligence, e-commerce, advertisement, home entertainment, connected experience and voice based personal assistance. Key interaction techniques I use:

  • Empathy maps

  • Interface maps

  • Task flow diagrams

  • Sketches

  • User flows/Scenarios

  • Wireframes

Voice Interaction Design

3+ years of core experience designing for voice/multimodal speech interfaces for various domains including home automation, automotive, personal assistant, home entertainment and wearables.  

Hands on with various techniques to design interactions for voice which includes natural language understanding (NLU) mapping and Intent Mapping.

User Research

12 years of core experience conducting both qualitative and quantitative user research and improving designs based on user feedback and data.  Techniques I use:

  • Usability testing (lab, remote and in context)

  • Focus groups

  • Field studies

  • 1:1 Interviews

  • Survey's

  • Wizard of Oz Testing

  • A/B testing

Tools I use

To design

To prototype

For motion design

Visual Design

I am an interaction designer with strong sense of visuals. I am proficient with color theory and cultural impacts of various colors, typography and iconography.  

Public Speaking

I am a passionate UX evangelist and LOVE to speak in various conferences promoting user experience and accessibility. My past and upcoming conferences include:

  • Dubai World Congress For Self-Driving Transport 2019

  • UX Strat 2020 - Europe

  • Festival of Automotive 2020 - Detroit

PRAYAGA
SHYAMALA
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My name is Shyamala pronounced as shaa-ma-la. I am a UX evangelist turned product owner defining experiences and vision for autonomous digital assistants. 

I am a civil engineer by education, and before moving into user experience and product, I worked as an architect with a construction firm for 2 years. My passion for design and building great things for users pushed me into the UX speciality. I am a self-made UX designer with no formal educational background into UX, but my passion helped me enter and succeed in user experience.